Intel with 9400M chip by Nvidia
On Wednesday, Nvidia is launching its GeForce 9400M “Ion” graphics chipset for Netbooks and small desktop designs. And the Santa Clara, Calif., company is hoping for another coup like the one it staged at Apple, where Nvidia bumped Intel silicon out of the Apple MacBook because of underperforming graphics.
One of the most important, and which is common to the new iterations of both portable computer series, is the replacement of Mobile Intel with the new Nvidia
GeForce 9400M graphic chips. According to Steve Jobs himself, they’re 5 times faster than what Apple have been using in the past for their MacBooks.
Nvidia are assuring customers that the new 9400M does not suffer from the weak die and packaging issues that the previous 8400M chip had, and which caused the recall of several hundred laptops that sported them. “We’ve updated the materials we’re using to manufacture our chips,” said Bill Henry, director of notebook marketing at Nvidia. He went on to mention that the Apple announcement is only “first in a string of announcements” and “most of the top OEMs have designs in the works.”
In short, Nvidia wants to bring full-fledged PC features to the Netbook. Nvidia had originally intended to enter the Netbook market with Via Technologies–an announcement made in April–but it later dropped the idea.
Nvidia doesn’t stop there. Ragones claims that its one-chip design is more space-efficient than Intel’s two-piece chipset. The GeForce 9400M silicon would offer more robust support for Windows Vista and the upcoming Windows 7 operating system.
Intel would not comment on the Nvidia 9400M. However, the company’s success with the Atom processor–which powers virtually all Netbooks today–has put a bull’s-eye on it and the platform. From the beginning, Intel has maintained the view that Netbooks are not notebooks and don’t require the high-octane graphics found in higher-end laptops. Netbooks are relatively low-performance designs and consequently inexpensive (typically under $500) precisely because they are targeted at less-demanding users.
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